Hey Bryan - thanks man! Apologies for the delayed response. I have several ideas and know of various techniques that could help to grow SNet.
Firstly, I’m sorry if any of this has already been done or suggested. I think the marketing team is doing an excellent job, and I’d love to collaborate in any way moving forward.
With that said, I’d suggest to start defining (if it hasn’t already) the high-growth industries to target i.e. Telcom, Health, Finance, etc, and then craft custom emails and social media posts / ads for prospects. The goal should be to engage with enterprises that could bring the highest network growth (potential SNet power-users). Establishing key partnerships early on is key (which I believe the team is fully aware of and is already doing a great job at).
With funding being limited, It’s important to find the most cost-effective marketing channels quick. Leveraging sophia for creative marketing stunts is probably the most effective method at the moment, however, there are many other angles the team should be exploring simultaneously. I would create smart campaigns using automation tools to reach as many target prospects as possible. I’ve used tools from Pardot, Marketo, and Zapier and all three are great for marketing automation. I’m sure in the near future we could leverage AI agents within SNet to automate marketing / workflows, but for now those are the 3 that I’d recommend to use.
As far as content goes, well that’s where the bulk of my ideas stem. I’ll definitely share more on the “suggest a project” topic, or perhaps start a new topic that focuses specifically on marketing. I’ll keep your posted.