Rumor Snet getting new branding



Hi Sinularitarians,

Is project getting a design refresh? Hope the ppl responsible don’t change current designs toooooo much because we applying it in volunteer videos.

Not much wrong with the current two design directions is there? Just need a little tweaking and rationalizing so we only got one direction. And guidelines/library would be useful of course.

Typography, color, overall style all good. Right? Wavy lines? Check. 2D vector graphics. Check.

Logo… hmmm good enough. It’s out there so might as well keep it. Tweak logotype maybe. Smaller caps?

Current Snet branding/design much better/less cliche than similar projects fulla blue/black backgrounds and looking all 1980s 3D Amiga demo.

As they say in branding, “Any fool can change a design. Real genius charges one mill to change one line.”

Can’t wait to hear more about this initiative. Not a high project priority of course. But a leading indicator. And the sooner creative teams got design guidelines the better.

Cheers all


In another life i spent 10yrs as a Technical Author. The gap between software and user experience was always overlooked by companies. Community use testing will b necessary at least.


There’s going to be a uix redesign for the alpha as it does not fit the current branding. I think that if SingularityNET are sticking with the current branding on the website it should be consistent across all channels. Not sure what’s taking so long to update Twitter, etc.